Recap: Dr. Julia Ivy’s Keynote at SECRA 2025

At SECRA 2025 on February 20th, Dr. Julia Ivy shared valuable insights on “When Case Writing is Meaningful for Students.” She explored how case writing serves as a bridge between students and businesses, enhances employability, and prepares them for the evolving job market.

Key takeaways included the importance of strategic differentiation, the role of consulting cases in career development, and how educators can integrate case writing into their curriculum. The session concluded with a discussion on empowering students to see case writing as an investment in their future.

Stay tuned for more insights from the event!