E & E  two-course bundle in the BE-EDGE journey. Are you ready?

A Comprehensive Course Bundle for Personal and Professional Growth

The “Crafting YOUR Strategy” program is an exciting and dynamic journey that will help you unlock your true potential! It’s divided into two thrilling courses, “E: Your Personal Strategy for Elucidating your core” and “E: Your Impression Strategy” that will guide you in discovering and clearly communicating your unique edge in the boutique employability market.

Key Takeaways

  • Develop powerful deliverables that help articulate career aspirations, identify opportunities, and create a comprehensive strategy for achieving goals
  • Deliverables empower your voice and equip you with necessary tools to excel in interviews and informal conversations
  • A valuable opportunity to take your career to the next level and stand out among your peers

Choose What’s Best For You

Unlock your full potential with the “Crafting YOUR Strategy” program, now available in two high-energy formats, tailored to your unique needs and preferences.

  • Virtual Self-Paced ($450)

This program is a two-month, self-paced virtual journey that fits your schedule for maximum flexibility and success!

  • Face-to-Face Retreat ($1000)

This program is a one-day, high-energy and interactive group coaching experience!

What makes this course unique?

The “Crafting YOUR Strategy” program is specifically designed to empower you to navigate your career journey with confidence and success. This step-by-step process provides you with the tools and strategies you need to make informed decisions about your professional life, whether you’re just starting out or making a career change.

By answering personal strategy questions and taking a deep dive into your core values and aspirations, you’ll gain a clear understanding of who you are as a professional and what you want to achieve. And with your positioning, competitive, and growth strategies in place, you’ll learn how to effectively communicate your strengths and passions, standing out in a competitive job market.

Through this program, you’ll not only become equipped with the tools to navigate your professional life with success, but also discover the art of personal strategy work, allowing you to shape your own path and achieve happiness in your career.


What does this course include?

This 5-step coaching journey guides you through the process of envisioning, exploring, elucidating, enacting, and exciting your personal strategy.

Each stage of the program is designed to provide you with the tools and resources you need to craft a winning strategy, including mini-lectures, strategy-crafting frameworks and instruments, examples, and templates. And with deliverables at the end of each stage, you’ll have a comprehensive “My Strategy” outcome by the end of the program.

The program includes a variety of materials to support your learning:

  • Assessments of how you navigate your professional life.
  • 25+ short videos.
  • 18+ hours of live sessions from Dr. Julia Ivy, the author of BE-EDGE Method (See preview).
  • 10+ templates for self-coaching and group coaching.

Who benefits from this course?

This group coaching and self-coaching program is most relevant for people facing the “what’s next?” challenge in their professional life.

  • A recent graduate or graduating student  looking to stand out in the job market.
  • Career changers who are ready to explore new opportunities.
  • Professionals seeking greater happiness and freedom in their career.

How can I enroll?

The program is available in two formats: a virtual, self-paced option and a face-to-face retreat option led by Dr. Julia Ivy.

  • The virtual, self-paced program allows you to learn at your own pace and schedule, with access to 15-min inspirational and instructional videos, strategy crafting tools, examples, and self-coaching exercises.
  • The face-to-face retreat option is a fast-paced, friendly, and intensive group coaching experience that provides a deeper dive into the program’s materials and strategies.
  • Both options provide access to Dr. Ivy’s lectures and course materials, and give you the tools you need to create a personalized strategy that helps you stand out in the job market and achieve career happiness and freedom.


$ 450

  • Scheduled to launch in August 2023
  • The program is two-month long, with bi-weekly Q&A meetings and opportunities for coaches’ feedback on participants’ deliverables.
  • If interested in continuous growth, lectures and materials will be available after the program submission.


$ 1000 / day

  • Scheduled to launch in May 2023
  • Participants interested in continuous self-development can access the course videos and materials after the program competition.


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